the power of a plant-based diet

Mother/daughter team Amelia Kirchoff and Jola Sonkin co-founded GoMacro in 2005 at their family farm in Viola, Wisconsin. Amelia had been diagnosed with cancer in 2003 and credits a macrobiotic plant-based diet as key to her recovery.

GoMacro bars are USDA Certified Organic, gluten free, vegan, and non-GMO Project Verified.

Options at Basics include Banana & Almond Butter, Sunflower Butter & Chocolate, Cashew Caramel, and Peanut Butter Chocolate Chip.

GoMacro bars can be found in the protein bar section of Aisle 4.


what is the macrobiotic diet?

The macrobiotic diet is based primarily on organic whole grains, local seasonal vegetables, fish and legumes. Macrobiotics places an emphasis on the balancing energy of different foods (yin and yang), including the energy transferred by the way the foods are grown and prepared. Macrobiotic diets vary but generally exclude all dairy, meat, sugar and sweets, caffeine, alcohol, many spices, many fruits, and vegetables in the nightshade family (including tomatoes, potatoes and peppers).